J. Med. Internet Res. - A new dimension of health care: systematic review of the uses, benefits, and limitations of social media for health communication.

Tópicos

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Resumo

CKGROUND: There is currently a lack of information about the uses, benefits, and limitations of social media for health communication among the general public, patients, and health professionals from primary research.OBJECTIVE: To review the current published literature to identify the uses, benefits, and limitations of social media for health communication among the general public, patients, and health professionals, and identify current gaps in the literature to provide recommendations for future health communication research.METHODS: This paper is a review using a systematic approach. A systematic search of the literature was conducted using nine electronic databases and manual searches to locate peer-reviewed studies published between January 2002 and February 2012.RESULTS: The search identified 98 original research studies that included the uses, benefits, and/or limitations of social media for health communication among the general public, patients, and health professionals. The methodological quality of the studies assessed using the Downs and Black instrument was low; this was mainly due to the fact that the vast majority of the studies in this review included limited methodologies and was mainly exploratory and descriptive in nature. Seven main uses of social media for health communication were identified, including focusing on increasing interactions with others, and facilitating, sharing, and obtaining health messages. The six key overarching benefits were identified as (1) increased interactions with others, (2) more available, shared, and tailored information, (3) increased accessibility and widening access to health information, (4) peer/social/emotional support, (5) public health surveillance, and (6) potential to influence health policy. Twelve limitations were identified, primarily consisting of quality concerns and lack of reliability, confidentiality, and privacy.CONCLUSIONS: Social media brings a new dimension to health care as it offers a medium to be used by the public, patients, and health professionals to communicate about health issues with the possibility of potentially improving health outcomes. Social media is a powerful tool, which offers collaboration between users and is a social interaction mechanism for a range of individuals. Although there are several benefits to the use of social media for health communication, the information exchanged needs to be monitored for quality and reliability, and the users' confidentiality and privacy need to be maintained. Eight gaps in the literature and key recommendations for future health communication research were provided. Examples of these recommendations include the need to determine the relative effectiveness of different types of social media for health communication using randomized control trials and to explore potential mechanisms for monitoring and enhancing the quality and reliability of health communication using social media. Further robust and comprehensive evaluation and review, using a range of methodologies, are required to establish whether social media improves health communication practice both in the short and long terms.

Resumo Limpo

ckground current lack inform use benefit limit social media health communic among general public patient health profession primari researchobject review current publish literatur identifi use benefit limit social media health communic among general public patient health profession identifi current gap literatur provid recommend futur health communic researchmethod paper review use systemat approach systemat search literatur conduct use nine electron databas manual search locat peerreview studi publish januari februari result search identifi origin research studi includ use benefit andor limit social media health communic among general public patient health profession methodolog qualiti studi assess use down black instrument low main due fact vast major studi review includ limit methodolog main exploratori descript natur seven main use social media health communic identifi includ focus increas interact other facilit share obtain health messag six key overarch benefit identifi increas interact other avail share tailor inform increas access widen access health inform peersocialemot support public health surveil potenti influenc health polici twelv limit identifi primarili consist qualiti concern lack reliabl confidenti privacyconclus social media bring new dimens health care offer medium use public patient health profession communic health issu possibl potenti improv health outcom social media power tool offer collabor user social interact mechan rang individu although sever benefit use social media health communic inform exchang need monitor qualiti reliabl user confidenti privaci need maintain eight gap literatur key recommend futur health communic research provid exampl recommend includ need determin relat effect differ type social media health communic use random control trial explor potenti mechan monitor enhanc qualiti reliabl health communic use social media robust comprehens evalu review use rang methodolog requir establish whether social media improv health communic practic short long term

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